Kaolin
Natural polishingA refined natural clay that polishes teeth and smooths the enamel surface, gently removing discoloration — replacing conventional silica.
A premium natural whitening toothpaste — for a brighter smile and the lasting health of your teeth. Powered by nature, proven by science.
Years of research with prestigious partners led us to a unique formulation — natural whitening, effective cleaning, and the remineralization of enamel and dentine.
You & You — for the health and protection of your teeth
The ultimate game-changer in daily oral care. A green-tube formula built on top-tier natural materials for an unparalleled clean — sparkling teeth, fresh breath, and enamel that stays protected.
A non-obvious combination of surprising ingredients of natural origin — so you can enjoy a healthy, well-groomed smile every single day.
A refined natural clay that polishes teeth and smooths the enamel surface, gently removing discoloration — replacing conventional silica.
The mineral naturally present in your enamel. It subtly remineralizes teeth and protects them against decay, day after day.
A mineral of volcanic origin offering the perfect balance between effective surface-stain removal and high enamel-polishing ability.
Strengthened with extracts of eucalyptus, thyme, lemon peel oil & peppermint — 92% of ingredients of natural origin.
Our green-tube toothpaste is 97% recyclable and made with natural ingredients. Choosing you&you isn't just better oral care — it's a smaller footprint and a cleaner planet.
Our commitmentAt the core of our philosophy is a simple promise: to deliver excellence — in the formula, in the safety, and in the way we treat the planet.
Diligently crafted and unlike anything else on the market. Top-tier natural materials deliver cleaning efficacy that leaves teeth sparkling and breath fresh.
Every tube undergoes rigorous quality checks and is clinically tested under a dentist's supervision — so what lands on your brush is nothing short of the best.
100% vegan and never tested on animals — free from animal-derived ingredients, in recyclable packaging that keeps our footprint small.
Embrace nature's brilliance — and illuminate your smile, naturally.The you&you promise
Everything you need to know about you&you — and delivery across Erbil & Iraq.
Yes. We deliver you&you Whitening & Total Care toothpaste across Erbil, the Kurdistan Region and all of Iraq. Enjoy free delivery on orders over 50,000 IQD. Pay online by card or wallet (FIB, ZainCash, FastPay and more), or choose cash on delivery or bank transfer at checkout.
Absolutely. you&you is made with 92% ingredients of natural origin, is 100% vegan and cruelty-free, and comes in a 97% recyclable green tube — kind to you and to the planet.
Instead of harsh chemicals, our whitening comes from natural minerals: Kaolin clay gently polishes surface stains, Perlite (a volcanic mineral) balances stain removal, and Hydroxyapatite remineralizes and protects your enamel.
you&you Whitening & Total Care toothpaste is $19 for a 75 ml tube, clinically tested under a dentist's supervision.
Make the switch to you&you Whitening & Total Care — as good for your smile as it is for the planet.
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